by Lisa Bullen | Apr 28, 2020 | social media, weekly blog
All businesses are reeling with the current state of Lockdown. All are crossing fingers for news about tentative re-openings and the new normal. Some businesses have embraced and conquered e-comm and to borrow a phrase “pivotted” online. But not all...
by Lisa Bullen | Mar 26, 2020 | social media
Businesses that sell their products online are all classified as ecom. Running paid ad campaigns for ecom requires a different strategy involving lots of copy & audience testing to start bringing you product sales. You will need to set up a sales funnel, which...
by Lisa Bullen | Mar 24, 2020 | social media
There’s been a lot of talk about what to post / what to do / what not to do with your social media during this strange new time, so I have put together a few pointers to consider, Some tips for managing social media in the current Coronavirus crisis Pause and...
by Lisa Bullen | Mar 4, 2020 | social media
STOP PRESS ! 5 stars? If you are using ⭐️⭐️⭐️⭐️⭐️ emojis in your Facebook and Instagram Ads creatives then stop now. Facebook are now placing a ban on ads using the stars emojis so rethink and add in some new creative now. Traditionally ads using stars emojis do...
by Lisa Bullen | Feb 24, 2020 | courses and workshops
I am very excited to announce a new Workshop “Smashing Facebook – How to create great organic content and run successful Facebook Ads” on 31 March with Melanie Johnson of The Sussex Social, at Freshmill Limited. 68% of the UK population can be...